Marketing Tips:

2001 Outlook:

Business Culture:


  • Develop a close personal relationship with business partners.
  • Because of dialect variation always use a professional translator to avoid embarrassing situations.
  • Shake hands with everyone in a room when arriving and departing.
  • Be on time for all appointments.


  • Donít refer to yourself as American, which in Argentina means anyone from both North and South continents.
    • Refer to yourself as from the United States instead.
  • Donít forget that the seasons are reversed in the southern hemisphere.
  • Donít rush a business deal, it is important to build a relationship first.

Legal Environment: