New Zealand

Overview

Located 1000 miles Southeast of Australia in the Pacific Ocean.
New Zealand's growing economy enjoys business deregulation, relatively low interest rates, and low inflation.
The United States accounts for 13.6% of New Zealand's exports and 16.8% of imports.
A highly-developed English speaking country with low crime and a stable economy.
One of the least regulated markets in the world.
Has a strong export record with Japan that exhibits a continuing, positive growth trend.
New Zealand has a 99% literacy rate.
Taxes on goods are very low.
- Most government income comes from income taxes.

Opportunities:

Automotive
Medical equipment
General consumer goods
Fresh fruits
Snack foods
Cellular telephones
Paperback books
Film and videos
Agricultural production items - machinery and chemicals
Mineral fuels

Marketing Tips:

Agriculture and food products face stringent requirements from the Ministry of Agriculture.
Small samples of goods are allowed duty free for market exploration purposes.
Sales agents are the most popular medium for selling many types of products.
Franchising is very popular in New Zealand.
New Zealand is one of the world's most networked countries and there are substantial opportunities in E-Business.
Foreign direct investment is generally welcomed and encouraged without discrimination.
Investors who can help contribute to employment and foreign exchange earnings receive a very warm welcome.

2001 Outlook:

Prime Minister Helen Clark continues to move the country toward free trade. New Zealand imported 14.3 billion dollars (US) worth of goods in 2000 and this is expected to grow by 4.3% in 2001. 3.5% GDP growth is estimated for 2001 and 2.9% in 2002. The Australian economy is expected grow vigorously in 2001-2002 and New Zealand's economy should follow. New Zealand entered a free trade agreement with Singapore and now seeks membership in the Asian-Pacific Economic Co-operation (APEC).

Business Culture:

Transparency International Worldwide Corruptions Perception Index ranked New Zealand the third least corrupt nation in the world.
A visa is not required if visiting for less than three months.
There are strong similarities with the Unites States business culture.
It is regarded as common and courteous to keep appointments in a timely manner.
All levels of corporate officials are generally available for relevant business consultations.
The culture is very casual with a jacket required on very few occasions.

Do's

Have a return or onward ticket when entering the country.
Obtain health coverage before entering.
Be prepared to dress informal for most occasions.

Don'ts

Forget a sweater, even during the warm months.
Tipping for services is not expected in most circumstances.
Don't be late for appointments

Legal Environment:

New Zealand has a parliamentary democracy.