Panama

Overview

Outlook for 2001

Opportunities

Marketing Tips

Business Culture

Do’s

  • Appointments should be made in advance
  • All marketing materials should be translated to Spanish
  • The use of address and titles are important
  • Expect “Long” business lunches
  • Always shake hands with your business partner when you meet for the first time
  • Always be prompt

Don’ts

  • Avoid discussing social status based on  money or material possessions
  • Avoid personal questions
  • Don't yawn in public
  • Avoid ordering the most expensive item on the menu when you go on a business lunch or dinner
  • Don't raise your voice

Legal Environment