Saudi Arabia



Marketing Tips

Business Culture



  • Be respectful of your host. A good relationship will go far in business dealings.
  • Accept drinks or other offerings upon meeting a client. It is customary to drink three to four cups of traditional Saudi coffee before business dealings.
  • Wear provocative clothing, especially if you are female.
  • Ask about someone's wife or daughters. This can be misinterpreted.

Legal Environment

Saudi Arabia's legal system is based on Shari'a law, which is derived from the Qur'an and the traditional sayings (Hadith) of the Prophet Muhammad, and interpreted by the ulama, a body of religious experts. Penalties for drug offenses can be very harsh, including death. Customs inspections are very thorough, and violations of customs laws can lead to severe penalties.